As a part of being a storage evangelist, I spend a lot of time educating sales as well as customers on the merits of our capabilities and technologies. Every since IBM acquired TMS I have been hearing from our sales reps that it can be difficult to compete as others in the industry have capabilities in their flash solutions such as data deduplication.

I spend quite a bit of time educating folks that deduplication… Read more »

Last week I presented at an event for Storage Magazine in the famous London Tower Bridge (shown here) It was a fabulous venue. Dave Tyler, Editor of Storage Magazine for the UK gave a presentation that talked about the "buzzword bingo" vendors play with clients when trying to sell them storage arrays. His main point was customers should not be "baffled by the bull$h!%" (and yes, he did say bull$h!%).

It got me to thinking… Read more »

So, it has been a while but I wanted to start sharing a lot of the great things going on in IBM storage. And now, with the recent promotion of Ed Walsh, former CEO of Storwize, acquired by IBM in August of 2010, to VP of Marketing and Strategy for Storage in STG at IBM, we will be sharing more and more of these great things.

I have to say after two years of being… Read more »