Storage Alchemist Video Update

Hey, as most of you know, IBM purchased Storwize and changed the name. I have updated all of my previous videos that talked about the technology from saying "Storwize" to "Real-time Compression" - and added some more technical details. Also, with the help of Media Boss, I have updated the intro - pretty cool stuff! Have a look and tell me what you think!

Snowball VFX Keeps the Avalanche Under Control

What a great name, Snowball. And much like information can behave like a "snowball" turning into an "avalanche", Snowball VFX has been able to control the avalanche of data utilizing the IBM Real-time Compression technology. Here in this video customer case study, Yoni Cohen, Founder of Snowball talks about the value of Real-time Compression in his environment.

Additionally, we have captured from all of our Media & Entertainment customers what they think… Read more »

Top 10 Reasons Real-time Compression Provides Extraordinary Storage Efficiency

Over the past few weeks I have witnessed the proverbial mudslinging that takes place in the blogosphere when marketing feathers are ruffled. Most recently I was reading Rich Anderson of The StorageSavvy Blog. The article was "Compression better than Dedup? NetApp Confirms!"

I have to agree with Rich on many fronts. First, "When all you have is a hammer, everything is a nail." Rich points out vendors have to sell "what's in the bag"… Read more »

Business Outcomes are what Matters

I spent last week in London meeting with IBM Real-time Compression customers and partners and supporting the launch of the new IBM Storwize V7000 (not to be confused with the company IBM purchased a month ago).

While on this trip I met with a great colleague Matthew Yeager. Matthew is one of the leading technologists working for ComputaCenter in the UK. We spent a couple of hours discussing how the IT business was changing… Read more »

The Storage Network

With the impending name change to the "Storwize" product, the marketing folks at the old "Storwize" are at it again with their "viral video" campaign. Not sure how many of you have seen the movie or even the trailer to "The Social Network" that grossed $23M in the US brining it to #1 in the box office last week . Its a story of a guy that started in college with an idea and turned… Read more »