Storwize - What is in a Name, Really?

Today IBM is making one of the most significant storage announcements in the last 10 years. (Steve Duplessie is quoted as saying “…last 20 years.” but announcing that they were basically getting out of the storage business in 2000 by selling their Mylex division was pretty significant.)

Today IBM has made it abundantly clear that they are back in the storage business. It makes a lot of sense actually. Servers have been commoditized to… Read more »

The Storage Network

With the impending name change to the "Storwize" product, the marketing folks at the old "Storwize" are at it again with their "viral video" campaign. Not sure how many of you have seen the movie or even the trailer to "The Social Network" that grossed $23M in the US brining it to #1 in the box office last week . Its a story of a guy that started in college with an idea and turned… Read more »

Disk Elasticity and Storage Efficiency

Storage is elastic. How do I know you ask? Yesterday I visited a customer who is using the Storwize product to do Real-time Compression on their primary storage. The customer is Allianz and has been using the product for over a year. They see 75% compression on their users home directory data. To give you an idea, Allianz is an insurance company and generates TONS of spreadsheets, 14TB worth of spreadsheets (okay, not all 14TB… Read more »

So Easy a CIO can Do It!

You have all seen the Geico commercial - "So Easy a Caveman can Do It!" now its time for high tech to jump into another viral-video marketing frenzy with this funny video.

The reality is Storwize is just that simple, plug it in and start saving 50% to 90% of your storage capacity, transparently without changing your applications, your servers, networks or storage. The technology is so easy to implement even your CIO can do… Read more »