Snowball VFX Keeps the Avalanche Under Control

What a great name, Snowball. And much like information can behave like a "snowball" turning into an "avalanche", Snowball VFX has been able to control the avalanche of data utilizing the IBM Real-time Compression technology. Here in this video customer case study, Yoni Cohen, Founder of Snowball talks about the value of Real-time Compression in his environment.

Additionally, we have captured from all of our Media & Entertainment customers what they think… Read more »

Top 10 Reasons Real-time Compression Provides Extraordinary Storage Efficiency

Over the past few weeks I have witnessed the proverbial mudslinging that takes place in the blogosphere when marketing feathers are ruffled. Most recently I was reading Rich Anderson of The StorageSavvy Blog. The article was "Compression better than Dedup? NetApp Confirms!"

I have to agree with Rich on many fronts. First, "When all you have is a hammer, everything is a nail." Rich points out vendors have to sell "what's in the bag"… Read more »

Business Outcomes are what Matters

I spent last week in London meeting with IBM Real-time Compression customers and partners and supporting the launch of the new IBM Storwize V7000 (not to be confused with the company IBM purchased a month ago).

While on this trip I met with a great colleague Matthew Yeager. Matthew is one of the leading technologists working for ComputaCenter in the UK. We spent a couple of hours discussing how the IT business was changing… Read more »

runningDATA Goes Live

I have been following Wikibon and Dave Vellante (founder) for a long time. It has always been a goal to produce something like TechTV or ITTV (like HGTV). Live TV for the IT folks. Last week it happened. I am very proud of what Dave has done. Check it out!

Storwize - What is in a Name, Really?

Today IBM is making one of the most significant storage announcements in the last 10 years. (Steve Duplessie is quoted as saying “…last 20 years.” but announcing that they were basically getting out of the storage business in 2000 by selling their Mylex division was pretty significant.)

Today IBM has made it abundantly clear that they are back in the storage business. It makes a lot of sense actually. Servers have been commoditized to… Read more »